BC residents paying for home insurance coverage they don’t need

March 15, 2012

(Vancouver, BC): Nearly 90% of BC home insurance policyholders are paying for insurance protection they don’t need or want, says Square One Insurance. The Vancouver-based home insurance experts found that out of 1,000 policyholders, 87% are paying for irrelevant protection with traditional home insurance policies.

“Most home insurance policies were designed in the 1970s, meaning they provide too much coverage for fine china, silverware and furs, but not enough for computers, cameras and cell phones,” says Daniel Mirkovic, President & CEO, Square One Insurance. “What this means is that if there was a loss, many policyholders wouldn’t be adequately covered for some of their most prized possessions.”

One of the most notable findings from Square One’s sampling is that 87% of house owners with a traditional policy are paying for significantly more personal property coverage than is actually needed, and 67% are paying for detached garages they don’t have.

Other notable findings include:

Traditional home insurance policies cannot be truly customized to individual needs. Coverage, such as the above, is automatically included, whereas important coverage, like earthquake insurance, is not.

“Traditional home insurance providers don’t take into account the unique needs of policyholders living in metropolitan cities,” adds Mirkovic. “With real estate prices as high as they are, many of us are ‘house poor’ and simply don’t need all the coverage for personal property automatically included in traditional home insurance policies.”

Square One advises BC residents to consult their insurance advisor to ensure they’re paying for only the coverage they need and that they’re adequately covered in the event of a loss.


Established in 2011 and based in Vancouver, British Columbia, Square One Insurance provides Canadians living in urban centres with modern, relevant home insurance. Square One is one of the few providers in BC that automatically includes earthquake insurance in all its policies. It’s also one of the few insurance providers in Canada specializing in home insurance and offering truly customized policies that can be purchased over the phone and online. For more information about Square One, visit our www.squareone.ca. For more information, please contact:

Kristina Wheeler
Square One Insurance Services Inc.
Tel: 778.331.6933 ext 104
Cel: 604.961.5833
Email Kristina Wheeler